Todd Falcone Prospecting Guru

I always refer to Todd Falcone the marketing guru with the funny last name. Todd has been teaching network marketers for over 20 years on how to prospect and recruit. In this article I am going to share some of the things I personally learned from Todd and how you can apply them to your business.

Who is Todd Anyway?

Todd Falcone has been in the network marketing industry for over 20 years and his niche is prospecting. he does not prospect anyone, he only goes after professionals. Todd says why try your luck with every Tom, Dick, and Harry when you can go after the people you know will increase your chances of making it big in network marketing.

Why only professionals and who?

Todd teaches that if you after people who already work on commission or is in charge of handling people they usually serve as great candidates for business. Why? Because they already know that they need to work for their money and they are always at places where they are meeting and networking with new people. The type of people he request you go after are those who are in real-estate, boat salesman, car salesman, direct marketing reps, hotel managers and investors.

I personally took Todd’s advice and started contacting people in these industries and I have to tell you they really work. Not only is it easier to have a conversation but you usually do not get rejected because they too are in the same industry where they call people on a daily basis so they are eager to listen to your pitch.

What are the advantages and disadvantages of using Todd’s Way?

I can tell you the advantage of using Todd’s prospecting method is you get free leads. Most of the information about these people are on the internet. You can get an cell phone, email and even a Facebook page that will give you plenty of information about them so when you call them you can have a great conversation.

The disadvantage is if you are not computer savvy you might not know where to look to find them. One suggestion you can use is type in the names of some of the common companies you know in the industry you are going after and they usually have a place on their website where you can get a list of their sales people or brokers.

If you are looking for some more prospecting tips then I suggest you check out my resource box and get on my email list and start receiving quality information you can use to grow your business. See you in a little bit.

Offline Marketing For Your MLM Business, Especially When You Can’t Get On The Internet

I have been moving my family back to Washington for the last couple of weeks, and we are still not done.

I have been away from the Internet for most of the time, so I am behind on my posts and e-mails. But I haven’t forgotten about you guys. I have been doing most of the offline techniques that Ray Higdon recommends for building your MLM. My wife and I have been driving quite a bit, so I have been dropping post-it ads and fliers. Plus, I have been grabbing all of the Realtor phone numbers that I see when we drive by the signs. So when things slow down next week, I will have a huge list of numbers to go through. Plus, I hope to get plenty more contacts from my drop ads.

Ray says that the online marketing is only part of our business. If we want to build a serious, sustainable business, then we will have to pick up the phone and talk to people. Don’t be scared. Stop hiding behind your computer. This is marketing. If you want to be successful, then you need to market to everybody that you can. As Ray says, you gotta be a hustler!

Here are some of the hustle techniques that Ray recommends:

Grab all the business cards that you see at those public bulletins. Those people are trying to expand their customer contacts, so they will welcome your phone call. Just make sure you have the right mindset before you call, and be prepared with a good script or the right questions to ask. Check out Todd Falcone’s scripts. They are great.

Post-it note ads or fliers. Whenever you stop at a high traffic place, stick your post-it note ad where it will be seen by plenty of people. The example that Ray gave: “Superstars only! Make $50-300k. Don’t even call unless you are a producer and can prove it!” This will effectively weed out the tire kickers, and it gives the impression that you are specific in your recruiting. Which we all should be; we want to build our business with the people we feel will be the most successful. We aren’t the military. We don’t just take any warm body, right?

Realtor signs. As you are driving around, doing your daily tasks, collect the realty agents’ names and phone numbers. These people are currently going through hard times with the real estate crash. Plus, they most likely are good at networking with people. These people should be open another way of making money.

Working Events. Ray says these are great for networking with people and collecting information. What he recommends, don’t bring your business cards. Your main goal at these events: collect as many business cards as you can from the people you talk with. The next key point, call everybody back the next day. That is when you as them if they are interested in a side project that doesn’t interfere with what they are currently doing.

Contest boxes. These require a bit of money and some real networking. Set up five or so contest boxes that have entry slips. These are great for collecting names, numbers and e-mails. Make sure you honor the contest and actually give out the prize you offer. Also, make sure you get permission from the manager of the location you want to leave your contest box. Once you collect the boxes, you can start calling the people. Tell them that they didn’t win, but they received the consolation prize, a free eBook on how to make money online or whatever free reports you have online.

Your face to face meetings during your daily routine. Remember not to puke up all of your business information onto these people. Only collect their contact information. Just qualify them by asking if they are interested in a side project that doesn’t interfere with what they are currently doing. Tell them you will call them later with more information or e-mail them a link to your online presentation. Don’t get stuck talking to them for an hour, be busy and keep moving.

Really going for referrals. This applies to everything. Even if your contact doesn’t seem interested, remember to ask them before you hang up. For example, “Do you know anybody that has been affected by the economy, who might be interested?” If the person still says no or is hesitant then try responding with: “Come on. You don’t know anybody that would be interested in making some extra money?” That usually gets some response from them.

These are just a few of Ray’s offline techniques, but they are very effective at getting your business in front of many people. Remember your daily goals. To really get your business growing, you need to get your business in front of 20 to 30 new people everyday.

“Just throwing this out there. Would you be interested in a side project that doesn’t interfere with what you are currently doing?”

Todd Falcone’s Insider Secrets to Recruiting Professionals Review

Many network marketers are moving online to find more people to help grow their business. Although Online marketing is a great way to grow your business, you really need to know what your doing to drive traffic to a lead capture page. Many people spend so much time online and don’t ever talk to people. They feel like they can make a lot of money not having to talk to people on the phone. However, most people won’t join before talking to someone over the phone. But many people won’t call their prospects that they generate online since they are scared of the phone. I have been in that situation myself.

That is why I recommend Todd Falcone’s courses that teach you how to prospect and grow your network marketing business. Some of the courses include Winning in the Game of Prospecting, Little Black Book of Scripts and Insider Secrets of recruiting Professionals. My favorite course is the Insider Secrets to Recruiting Professionals since it teaches you how to recruit professionals that already do the same things that network marketers do and get paid the same way network marketers get paid.

Those are the people that sell, recruit, lead and manage. Their payment structure is mostly based on performance, which means that make a commission or a performance bonus. These people include realtors, mortgage brokers, stockbrokers, Inside sales people, Outside Sales People, Managers, Customer Service representatives and Network Marketers.

This course includes 14 audio CDs, which includes 8 CDs where Todd Falcone talks about the characteristics of each group and how to find people in those groups. In those CD’s He emphasizes the importance of knowing the hot buttons of each of those groups and how to approach each of those groups over the telephone.

The other 6 CD’s are live lead dials where Todd is calling and talking to real estate professionals over the phone. You get to learn how to approach those professionals and how he gets professionals to say YES to taking a look at Your Business.

Finally the course includes 4 DVDs where Todd teaches you how to find Professionals on the Web using the search engines. It is amazing how many people you can talk about your business. You will never run out of people to talk to since it would take you a life time to talk to all of them.

So if you are Struggling to Generate Leads for your business online or sick and tired of buying and cold calling dead-beat over-priced leads then this is the course for you. Best of all, this is a free method for finding leads for your network marketing business. You don’t have to spend a dime on those leads.